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Over the past several weeks, we’ve examined the challenges to retail caused by the COVID-19 pandemic, and we’ve looked at some steps retailers can take to respond to this unprecedented threat.

I’ve spent the past couple of weeks exploring how the consumer’s own mobile device can become the new retail interface — but that’s really just the beginning.

There are lots of other ways technology can transform the customer’s experience when she walks into your store, delighting and engaging her while keeping her safe in this new normal.

Consider voice systems. Just about everyone has used Siri or Alexa or…